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Food
Service Managers
Although many experienced food
and beverage preparation and service workers are promoted to fill
managerial jobs, applicants with a bachelor's or associate degree
in restaurant and institutional food service management should have
the best job opportunities. Most new jobs will arise in eating and
drinking places as the number of establishments increases along
with the population, personal incomes, and leisure time.
Nature
of the Work
The daily responsibilities of many food service
managers can often be as complicated as some of the meals prepared
by a fine chef. In addition to the traditional duties of selecting
and pricing menu items, using food and other supplies efficiently,
and achieving quality in food preparation and service, managers
now are responsible for a growing number of administrative and human
resource tasks. For example, managers must carefully find and evaluate
new ways of recruiting employees in a tight job market. Once hired,
managers also must find creative ways to retain experienced workers.
In most restaurants and institutional food service
facilities, the manager is assisted in these duties by one or more
assistant managers, depending on the size and operating hours of
the establishment. In most large establishments, as well as in many
smaller ones, the management team consists of a general manager,
one or more assistant managers, and an executive chef. The executive
chef is responsible for the operation of the kitchen, while the
assistant managers oversee service in the dining room and other
areas. In smaller restaurants, the executive chef also may be the
general manager, and sometimes an owner. In fast-food restaurants
and other food service facilities open for long hours.-often 7 days
a week-several assistant managers, each of whom supervises a shift
of workers, aid the manager. (For additional information on these
other workers, see chefs, cooks, and food preparation
workers.)
One of the most important tasks of food service
managers is selecting successful menu items. This task varies by
establishment because, although many restaurants rarely change their
menu, others make frequent alterations. Managers or executive chefs
select menu items, taking into account the likely number of customers
and the past popularity of dishes. Other issues taken into consideration
when planning a menu include unserved food left over from prior
meals that should not be wasted, the need for variety, and the seasonal
availability of foods. Managers or executive chefs analyze the recipes
of the dishes to determine food, labor, and overhead costs, and
to assign prices to various dishes. Menus must be developed far
enough in advance that supplies can be ordered and received in time.
On a daily basis, managers estimate food consumption,
place orders with suppliers, and schedule the delivery of fresh
food and beverages. They receive and check the content of deliveries,
evaluating the quality of meats, poultry, fish, fruits, vegetables,
and baked goods. To ensure good service, managers meet with sales
representatives from restaurant suppliers to place orders replenishing
stocks of tableware, linens, paper, cleaning supplies, cooking utensils,
and furniture and fixtures. They also arrange for equipment maintenance
and repairs, and coordinate a variety of services such as waste
removal and pest control.
The quality of food dishes and services in restaurants
depends largely on a manager's ability to interview, hire, and,
when necessary, fire employees. This is especially true in tight
labor markets, when many managers report difficulty in hiring experienced
food and beverage preparation and service workers. Managers may
attend career fairs or arrange for newspaper advertising to expand
their pool of applicants. Once a new employee is hired, managers
explain the establishment's policies and practices and oversee any
necessary training. Managers also schedule the work hours of employees,
making sure there are enough workers present to cover peak dining
periods. If employees are unable to work, managers may have to fill
in for them. Some managers regularly help with cooking, clearing
of tables, or other tasks.
Another fundamental responsibility of food service
managers is supervising the kitchen and dining room. For example,
managers often oversee all food preparation and cooking, examining
the quality and portion sizes to ensure that dishes are prepared
and garnished correctly and in a timely manner. They also investigate
and resolve customers' complaints about food quality or service.
To maintain company and government sanitation standards, they direct
the cleaning of the kitchen and dining areas and washing of tableware,
kitchen utensils, and equipment. Managers also monitor the actions
of their employees and patrons on a continual basis to ensure that
health and safety standards and local liquor regulations are obeyed.
In addition to their regular duties, food service
managers have a variety of administrative responsibilities. Although
much of this work is delegated to a bookkeeper in a larger establishment,
managers in most smaller establishments, such as fast-food restaurants,
must keep records of the hours and wages of employees, prepare the
payroll, and fill out paperwork in compliance with licensing laws
and reporting requirements of tax, wage and hour, unemployment compensation,
and Social Security laws. Managers also maintain records of supply
and equipment purchases and ensure that accounts with suppliers
are paid on a regular basis. In addition, managers in full-service
restaurants record the number, type, and cost of items sold to evaluate
and discontinue dishes that may be unpopular or less profitable.
Many managers are able to ease the burden of recordkeeping
and paperwork through the use of computers. Point-of-service (POS)
systems are used in many restaurants to increase employee productivity
and allow managers to track the sales of specific menu items. Using
a POS system, a server keys in the customer's order, and the computer
immediately sends the order to the kitchen so that preparation can
begin. The same system totals checks, acts as a cash register and
credit card authorizer, and tracks daily sales. To minimize food
costs and spoilage, many managers use inventory-tracking software
to compare the record of daily sales from the POS with a record
of present inventory. In some establishments, when supplies needed
for the preparation of popular menu items run low, additional inventory
can be ordered directly from the supplier using the computer. Computers
also allow restaurant and food service managers to more efficiently
keep track of employee schedules and pay.
Technology also impacts the job of food service
managers in many other ways, helping to enhance efficiency and productivity.
According to the 2000 National Restaurant Association's Tableservice
Operator Survey, for example, Internet uses by food service managers
included tracking industry news, finding recipes, conducting market
research, purchasing supplies or equipment, recruiting employees,
and training staff. Internet access also makes service to customers
more efficient. Many restaurants maintain websites that include
menus and online promotions and provide information about the restaurant's
location and the option to make a reservation.
Managers are among the first to arrive in the morning
and the last to leave. At the conclusion of each day, or sometimes
each shift, managers tally the cash and charge receipts received
and balance them against the record of sales. In most cases, they
are responsible for depositing the day's receipts at the bank or
securing them in a safe place. Finally, managers are responsible
for locking up, checking that ovens, grills, and lights are off,
and switching on alarm systems.
Working Conditions
Evenings and weekends are popular dining periods,
making night and weekend work common among managers. Many managers
of institutional food service facilities work more conventional
hours because factory and office cafeterias usually are open only
on weekdays for breakfast and lunch. However, hours for many managers
are unpredictable, as managers may have to fill in for absent workers
on short notice. It is common for food service managers to work
50 or more hours per week, 7 days a week, and 12 to 15 hours per
day.
Managers often experience the pressure of simultaneously
coordinating a wide range of activities. When problems occur, it
is the responsibility of the manager to resolve them with minimal
disruption to customers. The job can be hectic during peak dining
hours, and dealing with irate customers or uncooperative employees
can be stressful.
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